Setting Up Your Blog

Now that you have your niche, we can now actually set up the blog. There are 3 main steps to this process:

1) Getting your Domain Name and Hosting and setting them up
2) Installing Wordpress and setting your blog up
3) Optimizing your Wordpress blog

Remote Hosted vs. Self Hosted Blogs

The 2 most popular ways to set up a blog is through Blogger.com or by using Wordpress. Blogger.com offers you a free option for creating a blog and it is really simple and easy to set up, however even thought this may sound great, there are some serious drawbacks to using the free Blogger.com option:

Google owns Blogger.com so essentially that means Google also owns your content. This also means that at any given moment, Google has the right to shut your blog down or just delete it for any reason. Imagine if that was a year’s worth of work!

It is difficult to brand yourself and your business e.g. you can’t put your logo in the blog header.

Blogger doesn’t have very many options and features so it can be difficult to create some things because of the limitations. You can’t create categories and it’s difficult to format.

If you are serious about building an online business that is profitable and sustainable you will have a hard time doing with a free Blogger blog. Because of the above reasons I always recommend using a self-hosted Wordpress blog.

The reason a people are put off setting up a Wordpress is because they think it is difficult and complicated to install. However this is not the case! It is so easy and you don’t need much in the way of technical skills and it can be done in literally minutes!

Getting a Domain Name and Hosting

For choosing a domain name, I suggest looking at your list of keywords you collected earlier and finding one with high search volume and seeing if it’s available as a domain name.

Go to http://www.godaddy.com or any other domain registrar and start typing in domains using your keywords you found earlier until you find something that’s available. Try to get a .com domain.

If most of the good domains are already taken, try adding other words to the end such as ‘tips’, ‘guide’, ‘solutions’ etc. Having your keywords in your domain name really helps in terms of SEO and ranking later on, which in turn helps determine the amount of traffic you will get through search engines.

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Choosing Your Blogs Niche
... will want to narrow it down to a smaller sub-niche such as raw food diets or pilates for rock climbers etc. Even if the niche is small and obscure, it can still be extremely profitable and under-monetized with big potential. However don t go too small into sub-niches with absolutely no competition because chances are there s not much money in them. Topics that are always popular and profitable are: Making Money Relationships and Dating Health and Fitness Niche Research ... Remember: People pay for solutions to their problems. It s really just as simple ... (more >>)

Writing Your Own Blog Posts
... way to gain credibility and customer interest. Ideally you want to write all the blog posts yourself on hot and relevant topics to do with your niche. Try to write posts that are helpful and entertaining to your reader. Once your visitors get to know you a bit better you will gain a fanbase of loyal readers who will also be willing to buy your products. The more helpful information and interest you provide, the easier it will be to sell to your visitors.....and it won t even really feel like selling. All you will have to do is provide great info that ... (more >>)

Optimizing Wordpress
... let s optimize your blog for the Search Engines. Essential Wordpress Plug-ins Plug-ins are like little applications that allow you to do different things on your blog. Some are very helpful with SEO, some allow your visitors to interact with you more, and some can automate your content for you. In order to find plug-ins go to Wordpress.org http://wordpress.org/extend/plugins Here is where you can find all sorts of plugins to suit your needs. You can also find lots more if you just do a Google search. Most are free but some are paid. Here is a list of ... (more >>)

Monetizing Your Blog
... making power point slides with Microsoft Powerpoint or Open Office and then using a screen capture software such as Camtasia or Camstudio (Camstudio is open-source software so it s free, just do a Google search for it), to record the powerpoint slides as you narrate them. Using PLR Products If you re not up to making your own products or you re short on time, a good option is to purchase Private Label Rights Products. If you do a search, you will find plenty of ebooks, and video courses in all sorts of niches that come with PLR. Simple purchase the products ... (more >>)

Setting Up Your Blog

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